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Corpus/📚️ Literature notes/Fogg Behavior Model.md Normal file
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https://behaviormodel.org
![](Pasted%20image%2020240213123920.png)
The Fogg Behavior Model shows that **three elements must converge at the same moment for a behavior to occur: Motivation, Ability**, and a **Prompt**. When a behavior does not occur, at least one of those three elements is missing.