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Preparing to define a marketing campaign

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Richard Kranendonk 2026-04-23 15:30:26 +02:00
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Corpus/MoCs/iso27DIY-MoC.md
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- type/MoC
---
## Marketing source material
[ISO27DIY Solution and Components](marketing/campaigns/ISO27DIY%20Solution%20and%20Components.md)
[Value Proposition Canvas for iso27DIY](../../marketing/Value%20Proposition%20Canvas%20for%20iso27DIY.md)
[Brand Values](marketing/campaigns/Brand%20Values.md)
[FUD with Certification](marketing/campaigns/FUD%20with%20Certification.md)
[ISO27DIY Solution and Components](../../marketing/branding/ISO27DIY%20Solution%20and%20Components.md)
[Value Proposition Canvas for iso27DIY](../../marketing/branding/Value%20Proposition%20Canvas%20for%20iso27DIY.md)
[Brand Values](../../marketing/branding/Brand%20Values.md)
[FUD with Certification](../../marketing/branding/FUD%20with%20Certification.md)
[PRD Product Requirements Document for iso27DYI](AuditGlue/PRD%20Product%20Requirements%20Document%20for%20iso27DYI.md)
[iso27DIY Functional Diagram](AuditGlue/System%20alternative/iso27DIY%20Functional%20Diagram.canvas)
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[About ISO27DIY Policy Cards](../💡Permanent%20ideas/About%20ISO27DIY%20Policy%20Cards.md)
## Design
[[ISO27DIY als LMS]]
[Modules Canvas](../../AuditGlue/iso27DIY%20content%20modules.canvas)
[About the flow](../💡Drafts%20and%20Ideas/About%20iso27diy/About%20the%20flow.md)
[UI ideas](AuditGlue/System%20alternative/iso27DIY%20UI%20ideas.md)
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[Instruct an LLM on available tools](../🎇%20Sparks/Instruct%20an%20LLM%20on%20available%20tools.md)
[LLM Prompt types](../🎇%20Sparks/LLM%20Prompt%20types.md)
## Content
[ISO27DIY Videos list](../🧱%20Projects/iso27DIY%20mk%20I/ISO27DIY%20Videos%20list.md)
## Platform
[Ontwikkelplan](../🎇%20Sparks/Ontwikkelplan.md)
[Design Document for ISO 27001 Certification Support Online Service](../🎇%20Sparks/Design%20Document%20for%20ISO%2027001%20Certification%20Support%20Online%20Service.md)
[[iso27DIY Customer Journey]]
[Personae and Roles](../🎇%20Sparks/Personae%20and%20Roles.md)
[TypeDB structure for ISO27DIY](../🎇%20Sparks/TypeDB%20structure%20for%20ISO27DIY.md)
[Client segregation](../🎇%20Sparks/Client%20segregation.md)

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Corpus/🎇 Sparks/Ontwikkelplan.md
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---
tags:
- project/iso27DIY/journey
---
Benoem de stappen:
- x
- y
- z
Bij iedere stap:
- wat wordt er toegevoegd aan het ISMS (dit is het richtsnoer)
- welke vorm heeft dat (artefact)
- Wat heb ik daarvoor nodig van de gebruiker / wat ga ik vragen
- Wat ga ik de gebruiker uitleggen / leren
- hoe produceer ik het artefact?
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